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Thursday, August 22, 2013

Air Jordan "FEAR" Pack

Lately most recent Jordan Brand packs come in one big box with two shoes. This weekend release is different. The "Fear" pack is made up of three most popular Jordan Retro shoes: Retro III, Retro IV, Retro V.  Does Jordan Brand use the "Fear" pack to tell the story on how Michael Jordan dominated his opponents when he wore the Retro III, Retro IV, and Retro V?  If so, I think Jordan Brand wants to send a more positive message to customers with using the word "Fear". If you go back to 2008 when Jordan Brand used "Look me in my eyes" the Be Legendary campaign. Jordan Brand used this quote in the Jordan Brand commercial "I'm scared of what I won't become, and you're scared of what I could become". This quote is printed on the insole of each shoe in the "Fear" pack.

The "Fear" pack by Jordan Brand is set to release August 24, 2013 and the shoes will be sold separately. Select "Jordan Brand" retailers will receive different shoes, some will receive all three. Check your local stores to see if they will have the "Fear" pack.

Here is a picture of the "Fear" pack with suggested retail:

Retro III 
   Style# 626697-040
Night Stadium/ Total Orange-Black Neutral Grey
$175

Retro IV
Style# 626969-030
Black/White-Cool Grey-Pure Platinum
$175


Retro V
Style# 626971-350
Sequoia/Fire Red-Medium Olive-Black
$160


"Fear" Insole 

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